Winnebago Top Performing Motorhome Company

US motorhome and recreational vehicle giant Winnebago has been named as the top performing motorhome company of 2012. Winnebago continues to dominate the US markets in terms of sales and in terms of growing its market share. At current estimates it has approximately 20% of the market share for Class A and Class C motorhomes in the US; that’s one in five motorhomes sold.

Winnebago has always been a well known name over the pond and it brands itself as “the most recognised name in motorhomes” but here in the UK Winnebago has never had quite the same dominance. The large, American-style motorhomes just don’t seem to be as popular here in the UK as on the highways of the US.

It’s quite possible that cost has a big part to play in this. To import a Winnebago, particularly if the British Pound is not performing particularly well, is a very expensive affair and it can be less economical than to buy a UK or European built motorhome. On top of this, motorhome insurance on Winnebagos in the UK can be prohibitive and their extremely high value makes them difficult to store and to insure.

Equally, many Winnebago sized motorhome require a HGV license to get them on the road. This is something that the typical UK motorhome owner doesn’t have any need for and though it’s perfectly possible to pass the test, it is extra cost and expense on top of buying an EU built motorhome.

Having said this, the market for more luxury motorhomes is really starting to take off in the UK and in Europe and it’s likely that brands like Winnebago will really be able to start making inroads overseas if strong demand continues. The roads in the UK don’t make them ideally suited for large Winnebagos, but it’s a small price to pay if you’re after that scale of luxury.

Having said this, the market for more luxury motorhomes is really starting to take off in the UK and in Europe and it’s likely that brands like Winnebago will really be able to start making inroads overseas if strong demand continues. The roads in the UK don’t make them ideally suited for large Winnebagos, but it’s a small price to pay if you’re after that scale of luxury.

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